News

Are Lab-Grown Diamonds a Smart Investment in India?
The investment question In India, jewellery has always been more than decoration. It's wealth. Gold bangles are savings; a diamond necklace is an asset. So when it comes to lab-grown diamonds, the ...
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Ditch the Guilt, Not the Sparkle: The Rise of Conscious Jewellery
For decades, luxury jewellery was defined by exclusivity: the rarer, the better. A new generation of buyers sees it differently. For them, luxury isn't just about price or rarity. It's about what a...
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Eco-Friendly Jewellery: How Lab Diamonds Reduce Environmental Impact
A mined diamond is the product of billions of years of geology and, more recently, an enormous amount of industrial effort. Mining operations typically move around 250 tonnes of earth for every car...
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Are Lab-Grown Diamonds Real Diamonds? Myth vs Reality
Mention lab-grown diamonds at a family gathering in Hyderabad and you'll get mixed reactions. Some people nod. Others raise an eyebrow: "But are they real?" Here's the answer, with science rather t...
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Diamond Simulants vs Moissanite vs Lab Diamonds: What's the Difference?
Cubic zirconia, moissanite, lab-grown diamond: you'll often hear them mentioned in the same breath, online or in a store. But they're very different materials, and knowing the difference means buyi...
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Do Lab-Grown Diamonds Hold Value? The Truth Explained
Before buying any diamond, a sensible buyer asks: what will this be worth later? In India, where jewellery has always doubled as savings, it's a fair question. Here's an honest answer about lab-gro...
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How Lab-Grown Diamonds Are Made: Inside the Science
It's still a little mind-bending: one of the most prized materials in history can now be grown in a lab in a matter of weeks. But how does it actually work, and why does it matter for the diamond y...
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Lab-Grown vs Natural Diamonds: Differences, Price and Which to Buy
Lab-grown vs natural diamonds compared side by side: how each is made (including CVD vs HPHT), price, looks, certification, resale and ethics, and how to choose.
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What Are Lab-Grown Diamonds? Everything You Need to Know
Walk into almost any jewellery conversation in Hyderabad today and you'll hear two words: lab-grown diamonds. Once a niche product, they're now changing how people buy, gift and wear diamonds. But ...
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